I sell with you
Fractional Sales Leadership
A senior sales leader inside your business a few days a week. Measured on outcomes, in place in days, for exactly as long as you need.
The deliverables
What you get. In plain ENGLISH.
✓ A genuinely qualified & realistic pipeline, built and actively managed, not just populated.
✓ Real customer meetings, demonstrations and outreach done with you and for you.
✓ Deals driven forward: positioning, objections, negotiation, proposal and close.
✓ Sales process, CRM discipline and forecasting your team can actually run.
✓ Everything documented and handed over. The engine stays when I step back.
How it works
Simple, structured, measured.
We agree the outcomes and the days per week up front, so the commitment and the cost are clear before we start.
Early weeks focus on prioritised target accounts, outreach and the first qualified meetings. Meaningful pipeline and commercial progression build over the following months, visible against agreed milestones throughout.
You can scale the engagement up or step it down as results dictate. When the time comes to build a permanent team, you inherit the process and pipeline to hand over.
Is this for you?
This is right for you if:
Sales has outgrown the founder but does not yet justify, or cannot yet attract, a full time sales director. Deals stall, the pipeline is thin, and no one truly owns the number.
What is a fractional sales leader?
An experienced sales director who works with your business part time, typically a couple of days a week, rather than as a permanent full time hire. You get senior level strategy and hands on execution, scaled to what your business needs right now, without the salary, on costs and long term commitment of a full time appointment.
How is this different from hiring a salesperson or recruiting a sales director?
A salesperson gives you capacity. I give you leadership: direction, process and the ability to build and run the whole engine, then do the hands on selling too. Compared with recruiting a full time director, you get someone senior in place in days rather than months, at a fraction of the cost, and without the risk of a permanent hire before you are ready.
How quickly will I see results?
Early activity, prioritised target accounts, outreach and the first qualified meetings typically land within the first few weeks. Meaningful pipeline and commercial progression build over the following months. Because engagements are structured around clear milestones, you can see progress against agreed outcomes throughout, not just at the end.
What does it cost?
Engagements are structured as outcome based, time boxed investments, priced against the days committed and the results targeted, so the cost is clear up front and tied to value, not open ended. The right structure depends on your goals; that is the first conversation we will have.